Aaron Bhawan is a digital native, marketing strategist and all-around great guy! We discuss marketing, the importance of being consumer-centric, brands making an impact, guilty pleasures and more. If you need some marketing ideas and insights, this is the episode for you.
We welcome Caitlin Zannoni to the podcast! Caitlin is the owner and operator of The Tampered Press Cafe and its "rambunctious little sister" Tipsy Tamper. Last year, we recorded this episode from her home in Toronto, Ontario. With over a decade of experience under her belt, she shares practical and valuable insights into running a local and community-focused small business. We discuss the realities of...
We welcome Braden Parker to the podcast! Braden is the co-founder and CEO of Casca. Based in Vancouver, Casca creates all-day performance footwear that’s made take you through your entire day seamlessly with custom-fit 3D printed insoles made do support each individual from the ground up. Braden and I discuss Casca's journey, the realities of fundraising, important tips on growth, early business challenges and much more.
Our first guest is Kathryn Lang, she’s an intrepreneur, an eCommerce specialist, and has great insights about business as she’s worked with hundreds of brands and CPGs (consumer packaged goods). We discuss common mistakes by entrepreneurs, some successful tactics DTC (direct to consumer) brands are doing in the eCommerce space, advice that's worked for her personal and professional life, and more.