#Repost: How to Succeed with the Instagram Algorithm

Laura Burden, the founder and managing director of Burden Brand Management, recently shared a great post about the Instagram Algorithm and how you can work with it to achieve your goals. We loved it so much we asked to repost it, so without further adios here are Laura Burden's '7 Ways to Work with the Instagram Algorithm'.

An infographic with icons highlighting the 7 tips below.

WANT TO STOP FIGHTING WITH THE ALGORITHM?⁠ 🥵⠀
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It's easy to blame everything on the algorithm...⁠⠀
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✖️"my engagement rate is brutal-- it's the algorithm!"⁠⠀
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✖️"no one sees my posts-- thanks, IG algorithm!"⁠⠀
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✖️"why do I even bother... the algorithm is just going to kill my post anyways!"⁠⠀
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💫The good news?⁠💫⠀
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You can tweak your strategy and get the algorithm on YOUR SIDE!⁠🤯⠀
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➡️ It's true!

Read on for 7 easy tips you can implement today, and save this post for later.⁠🔖⠀
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1️⃣ POST CONSISTENTLY: having a regularly-scheduled content strategy is so important! This consistency will help you gain favour with the algorithm (as people will have more opportunities to engage with your content and your account!)
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2️⃣ OPTIMIZE HASHTAGS: using a mix of large and small hashtags, and using all 30 each and every time! Make sure you use hashtags that are directly related to the image AND niche you are in.⁠⠀
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3️⃣ POST MORE VIDEOS: these don't have to be elaborate or long! Put yourself out there and utilize all the features IG has on offer.⁠⠀
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4️⃣ COMPELLING CAPTIONS: provide value and end each caption with a CALL TO ACTION!⁠⠀
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5️⃣ POST AT PEAK TIMES: the more people there are online, the more opportunities for your content to be seen and engaged with!⁠⠀
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6️⃣ QUALITY CONTENT: that blurry screenshot re-gram isn't doing you any favours!⁠⠀
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7️⃣ CREATE RELATIONSHIPS: put the "social" in social media! Use IG to create connections, provide value, and cultivate relationships with your digital community.⁠⠀

You can find the original Instagram post HERE.

Laura, thanks for sharing your insights with us. It's high time people started to use the Instagram algorithm to their advantage. To work with Laura and her team at Burden Brand Management be sure to visit their website at www.burdenbrandmanagement.com

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